Baidu releases the latest ERNIE model and launches Token Exchange, expanding its full-stack AI product line
PR Newswire
1h ago
Ai Focus
Baidu announced new progress on its full-stack AI product line on Wednesday, including the latest base model ERNIE 5.5, application models, agent upgrades, Token Exchange market, as well as cloud and chip roadmaps. At the event, Robin Li proposed that "intelligent organization" is the next chapter of AI, and introduced three principles for organizational evolution.
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Beijing, November 12th / PRNewswire / -- Baidu Corporation ( NASDAQ : BIDU ; HKEX : 9888) today announced new advancements and upgrades to its full-stack AI product line that covers chips, cloud, models, and agents, aiming to help enterprises transform into intelligent organizations. This release includes: a credible market for model services Token Exchange; upgrades to agents DuMate, KOOKO, Baidu Yijing, and Famou; the latest base model ERNIE 5.5 Flash Preview; as well as new Tianchi 1024 card super nodes and the Kunlun Core roadmap.

In his opening keynote speech, Baidu's co-founder and CEO Robin Li described the "intelligent organization" as the next chapter in AI. Li explained that to transform technological progress into increased productivity, it is necessary to transcend traditional hierarchical structures. Just as AI requires energy to function, it also needs a AI native way of organizational operation to fully leverage its potential. Li said, "If AI is the new power source, then the intelligent organization is the new factory of the AI era; true productivity happens here."

Li Yanhong also proposed three principles for how organizations should evolve. The first is to break down job boundaries. As AI enables a person to take on multiple roles, Li Yanhong stated that organizations will be built around tasks rather than positions, and will become a network of tasks. Li Yanhong said, "Positions will not disappear, but they will converge into roughly two categories: Builders, responsible for creating new things; Sellers, responsible for establishing connections with people, building emotional bonds, and gaining trust." The second is to capture tacit knowledge and transform it into shared corporate assets. "This is a capability that competitors cannot replicate, poach, or buy. This is the true moat." The third is to design closed-loop processes. Li Yanhong proposed a formula: measurability plus circulation equals continuous evolution, thereby "making the organization a system that never stops learning and evolving."

Early internal results at Baidu have verified these three principles. Over the past year, the average number of daily active intelligents (DAA) within Baidu has increased from 5,000 to 37,000, representing a growth of over 600%. The amount of tasks completed by these intelligents each week has also risen from 84,000 to over 1 million. Baidu has also established 4,300 workspaces and accumulated more than 20,000 organizational skills. Robin Li stated that by transforming practical experience into reusable skills, organizations can build shared capabilities that benefit the entire workforce.

Basic models and application models advancing together: ERNIE 5.5 Flash Preview, ERNIE Wizshot Micro - Expression and ERNIE Light Deep Thinking

ERNIE 5.5 Flash Preview Achieves a balance between intelligence and inference efficiency. In multiple benchmark tests, including those involving Terminal-Bench and AutomationBench, the model has achieved competitive results while maintaining extremely fast decoding speeds. The API of this model has now been launched on Baidu Smart Cloud's Qianfan platform, and the model weights will be open-sourced by November 25th. API The pricing is 1 RMB per million inputs token and 4 RMB per million outputs token; caching inputs cost only 0.04 RMB per million token. The model is also available for free on OpenRouter. ERNIE 5.5 Flash Preview Optimized using Baidu's proprietary recursive self-improvement RSI technology ERNIE Evolve to enhance inference efficiency and reduce costs.

Baidu has also launched two application models: the ERNIE Wizshot Micro - Expression model and the ERNIE Light Deep Thinking model, both of which can be used through Baidu Smart Cloud's Qianfan platform. The ERNIE Wizshot Micro - Expression model is focused on high-expression video creation, capable of processing text, images, and voice simultaneously, and supports long-text input of up to 4,000 Chinese characters. This model is at the industry-leading level in podcasting and short animated series, with costs being only half of the usual level. The ERNIE Light Deep Thinking model was initially developed for multimedia search, aiming to process complex requests and tool calls at search-level speed. It combines a fast-thinking model oriented towards users with a slow-thinking model that is continuously optimized in a closed loop, and introduces Baidu Sparse Attention (BSA) technology to compress historical memories during the decoding process without affecting model performance, thereby reducing inference costs.

Token Exchange: A Trusted Market for Model Services

From a broader market perspective, the demand for model services is growing rapidly. To make high-quality model services more easily discoverable and usable, Baidu has launched Token Exchange – a neutral, transparent, and credible marketplace that connects AI model providers with customers. Customers can compare different model services side by side, view clear pricing and performance data, and access them on a single platform. High-quality providers, in turn, can use this to attract more customers. Robin Li describes it as an exchange for basic models, where both businesses and individuals can easily find, purchase, and use credible token.

Token Exchange is built on two pillars of trust: verification and credit rating. To verify each resource, it compares model fingerprints and tests capabilities, performance, and availability. To assess each provider, it conducts regular spot checks and monitors call situations in real-time end-to-end. One month after its launch, Token Exchange has integrated more than 100 model resources, handling over 50 million calls per day and over 700 billion token.

In the long run, Token Exchange is expected to help put idle computing power to use and make the AI and basic model ecosystem healthier and more efficient.

Baidu Yijing, DuMate, KOOKO, and Famou: Agent upgrades enable the implementation of intelligent organizations

At the event site, the hyper-realistic digital human intelligence Baidu Yijing demonstrated the creative process of short animated dramas, covering concepts, scripts, storyboarding, to final editing, capable of transforming a single idea into a completed work in one stop. With one-click localization, creators can also bring their works to an international audience. This product is based on Baidu's self-developed video generation model, with a production cost of only 0.2 yuan per second.

Baidu's General Intelligence Agent DuMate has been upgraded to become the unified entry point for Baidu's entire range of dedicated intelligence agents. Baidu has also fully opened up the Harness engine and Agent API. In the past quarter, DuMate has become the fastest-growing general intelligence agent. The DuMate team has also put into practice three principles of evolution: they have iterated more than 160 times within six months, with 90% of the code and 50% of the external communication materials generated by DuMate.

KOOKO is a global AI platform aimed at documentation and creative workflows. It integrates public information, professional databases, and user-generated content to assist in researching, writing, and creating high-quality outputs such as research reports, presentations, and websites. KOOKO has been upgraded from GenFlow 3.0, leveraging 1.8 billion professional resources from Baidu Wenku and Baidu Netdisk, 750 million academic papers in both Chinese and English, as well as a network composed of millions of experts.

Baidu Famou is a self-evolving intelligent agent designed to address complex operational challenges across industries, and it has been upgraded to version 3.0. It combines an intelligent agent platform with the services of pre-deployed engineers (FDE), directly responsible for continuously optimizing the final business outcomes in real production systems. Its clients currently cover 25 out of 41 industrial sectors in China.

Cloud and chips lay a solid foundation, Apollo Go accelerates global expansion

At the event, Baidu Smart Cloud released the Tianchi 1024 Card Super Node, which is a all-optical interconnection super node designed for high-speed data transmission. Baidu's AI chip business, Kunlun Chip, also announced an important roadmap update: the Kunlun Chip M100 inference chip has been shipped as planned and boasts excellent cost-effectiveness; the flagship product M300 is expected to be shipped in 2027, achieving significant improvements in computing power, memory, and interconnection. Robin Li said, "We believe that inference will become the main driving force for the long-term sustained growth of the AI chip market."

Li Yanhong stated, "The current stage of embodied intelligence is similar to the stage that autonomous driving was in in 2016." Baidu's autonomous driving service Apollo Go currently covers 28 cities around the world, with a cumulative autonomous driving mileage of over 350 million kilometers, of which more than 240 million kilometers are fully driverless. This service has been launched for commercial operations in Abu Dhabi and Dubai, and in collaboration with Hainan's Shenzhou Car Rental, it has pioneered the world's only fully driverless car rental model.

Li Yanhong stated that intelligent organizations will bring about three major opportunities: light-asset operations, new competitive moats, as well as the creation and discovery of new markets. "Therefore, now is the time to drive the intelligent evolution of organizations," he said.

Li Yanhong said, "Baidu is ready to rethink, redesign, and reshape the organization together with everyone. Let's take the initiative to drive organizational change and win the future through intelligent evolution."

About Baidu

Baidu was founded in 2000, with a mission to make the complex world simpler through technology. Baidu is a leading AI company, possessing a strong internet foundation. It trades on NASDAQ under the symbol “BIDU” and on the Hong Kong Stock Exchange under the symbol “9888”. Each share of Baidu ADS represents one Class A ordinary share.

Media contact: [ email protected ]

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