New institutions will drive non-partisan reforms, focusing on the restoration of victims' identities, enhanced identity security, and the prevention of fraud and artificial intelligence-driven deception.
San Diego, November 12, 2026 / PRNewswire / -- Eric Haller has worked in the field of identity recognition and fraud prevention for over 30 years. Subsequently, his own identity was stolen, which made him personally experience how difficult it is for victims to clear their names and return to a normal life.
This experience prompted Haller to establish the United States Identity Security Institute ( American Institute for Identity Safety, abbreviated as AIIS), and through his work as a researcher in Harvard University's Advanced Leadership Program ( Advanced Leadership Initiative ), he focused on identity security issues.
According to the "2026 Identity Fraud Study" by Javelin Strategy and Research, approximately 18 million people in the United States are affected by identity fraud each year, so this issue is far more widespread than just his personal experience.
AIIS posed a core question at the beginning of its establishment: What should happen next when someone says, "That's not me!"
I spent several decades working on building systems for detecting fraud and protecting identities. After becoming a victim myself, I gained a different perspective.AIIS founder Haller represents."We have invested a great deal of resources in fraud detection, but people still face fragmented processes when dealing with the consequences of fraud. Victims need a clear path to help them regain their normal lives."
The initial focus of this organization is to promote reform proposals at both state and federal levels, so that victims of identity theft can receive relief more quickly and have a coordinated path to recovery. According to the proposed plan, victims will be able to securely verify their identities, submit evidence through a national hub, obtain temporary protection during the appeal review period, and receive timely decisions that can be enforced by participating agencies. Strong identity verification, human oversight, and safeguards against fraudulent appeals will be at the core of this process.
"The victims need a truly effective process, and so do the banks, which need a process they can trust."Haller represents.A coordinated approach can help both parties at the same time, reducing the burden on innocent civilians and also giving institutions more confidence when dealing with the results of complaints.
AIIS's broader mission encompasses national identity security and fraud protection, with a particular focus on children, the elderly, and other vulnerable groups. Its work will combine better post-event recovery with stronger pre-event prevention, including exploring ways to make stolen personal information less useful to criminals.
Artificial intelligence makes this agenda even more urgent. Deepfake voices and videos create new opportunities for impersonation, while emerging technologies also provide new methods for strengthening identity verification and fraud prevention.
"Identity security means taking preventive measures whenever possible to avoid harm; and when prevention fails, it is also important to help people recover,"Haller represents.
Haller has held senior management positions at Experian and TransUnion, possessing extensive experience. He founded and led Experian DataLabs and also served as the Chief Data and Analytics Officer at TransUnion. His work combines his industry expertise in identity recognition, fraud detection, and artificial intelligence, as well as his personal perspective gained from experiencing identity theft firsthand.
AIIS is inviting policy makers, researchers, consumer rights advocates, and industry leaders to jointly develop practical and non-partisan solutions.
For more information, please visit: www.americaninstituteforidentitysafety.com.
About AIIS:The Identity Security Institute of America ( American Institute for Identity Safety , Inc ) is a non-profit organization registered in California, dedicated to promoting non-partisan public policy solutions. It focuses on helping victims of identity theft recover their identities, enhancing national identity security, and preventing fraud and artificial intelligence-driven deception.
Protect identities, rebuild trust.
Media contact:Eric Haller, American Institute for Identity Safety, [ email protected ], (949) 648-3406
