According to CoinMeta, under the leadership of CEO Josh D’Amaro, Disney encourages employees to use AI tools in annual evaluations and goal setting. Employees are advised to utilize AI tools for self-assessment and goal setting, despite experts warning that this approach may have its shortcomings. Disney’s internal documents provide some AI tips to help employees set specific and measurable goals that align with team business objectives. D’Amaro stated that technology serving creativity is one of his three top priorities as CEO. While AI can improve the efficiency of annual evaluations, it may also lead to homogenization of evaluation content, and managers may face challenges as a result.