H.I.G. Capital announces the sale of Pinalli to Borletti Group
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H.I.G. Capital indicates that one of its subsidiaries has completed the sale of portfolio company Pinalli to Borletti Group. Pinalli is Italy's leading omnichannel platform for beauty and personal care products. The company stated that since the investment in H.I.G in 2023, the number of Pinalli stores has increased from 63 to 108, and it aims to achieve revenue of 197 million euros by 2025.
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Milan, October 1, 2026 / PRNewswire / -- H.I.G. Capital (referred to as “H.I.G.”) announced that one of its subsidiaries has completed the sale of the portfolio company Pinalli S. r.l. (referred to as “Pinalli” or “the Company”) to Borletti Group (referred to as “Borletti”). H.I.G stated that Pinalli is Italy’s leading omnichannel platform for beauty and personal care products; Borletti is a private investment group with extensive experience in the retail, luxury goods, and branded consumer goods sectors.

The announcement states that since its establishment in 1984, Pinalli has experienced significant growth and profound transformation, becoming one of the major players in the Italian beauty and personal care industry. During its collaboration with H.I.G, Pinalli accelerated the expansion of its store network, increasing the number of stores from 63 to 108; further developed its e-commerce platform; completed a comprehensive brand reshaping; expanded its portfolio of international, innovative, and digitally native brands; and launched its own brand product lines.

The company also stated that Pinalli has improved the customer experience by innovating store concepts and redesigning the employee image and style, thereby strengthening the role of physical stores as touchpoints for personalized consultation, customer interaction, and inspirational experiences within its overall omnichannel strategy. Currently, Pinalli has over 1 million members in its loyalty program.

H.I.G, the Managing Director and Head of Italian Operations, and H.I.G, the Managing Director, stated: "Since our investment in 2023, we are proud of the journey we have shared with the Pinalli family and their management team. We would like to thank the Pinalli management and all employees for their outstanding contributions and dedication throughout the entire collaboration period. We believe that Borletti Group will be an ideal partner to support the company's growth and development in the next phase."

Pinalli CEO Raffaele Rossetti added, "The cooperation with H.I.G has played a decisive role in accelerating the development of Pinalli and implementing the ambitious growth plan jointly formulated by both parties, enabling us to achieve our goals ahead of the timeline set in the original business plan. I would like to thank H.I.G as well as all the employees of the company; their professional skills and dedication have been crucial in strengthening our brand, expanding our store network, and advancing the development of our omnichannel platform. As the company enters a new phase of growth, I am delighted to welcome Borletti Group as our new shareholder."

Borletti Group Co-founder Maurizio Borletti stated: “Pinalli is a company that demonstrates resilience, strong growth potential, and a clear commitment to innovation. It stands out with its brand quality, management team, and omnichannel platform. Borletti Group will work closely with the management to support the next phase of Pinalli’s development, further strengthen the company’s position in the Italian market, and continue to invest in expanding its distribution network, digital capabilities, and customer experience.”

About Pinalli

Pinalli was founded in 1984 in Fiorenzuola, Arda of the province of Piacenza, Italy. Over the years, it has continued to grow by opening new stores. Currently, the company operates 108 beauty salons. The announcement states that in recent years, Pinalli has placed great emphasis on its digital business, developing an e-commerce platform that has become a benchmark in the industry, and has built a steadily growing fan base on social media channels. Since February 2023, the controlling stake in Pinalli has been held by H.I.G. Capital has invested alongside the Pinalli family and the company's current management team. Pinalli aims to achieve revenue of 197 million euros in 2025. For more information, please visit pinalli.it.

Regarding H.I.G and Capital.

H.I.G is a globally leading alternative investment firm that manages a capital base of $75 billion. The company is headquartered in Miami and has offices in Atlanta, Boston, Chicago, Los Angeles, New York, San Francisco, and Stanford in the United States, as well as international offices in Hamburg, London, Luxembourg, Madrid, Milan, Paris, Bogota, Rio de Janeiro, Dubai, and Hong Kong. H.I.G focuses on providing debt and equity capital to medium-sized enterprises, adopting a flexible, operation-oriented approach centered on value enhancement.

  • The equity funds of H.I.G invest in management acquisitions, capital restructurings, and spin-off transactions of manufacturing and service companies that have poor profitability and performance.
  • H.I.G's debt funds invest in preferred bonds of enterprises of various sizes, while Unitranche focuses on financing and subordinated debt financing, covering both the primary market (direct lending) and the secondary market.
  • H.I.G's real estate funds invest in projects that can appreciate in value through improved asset management methods.
  • H.I.G. Infrastructure focuses on investments with value-added potential in the infrastructure sector, as well as Core-Plus investments.

Announcement states that since its establishment in 1993, H.I.G has invested in and managed over 400 companies globally. Currently, its portfolio includes more than 100 companies with total revenues exceeding 53 billion US dollars. For more information, please visit hig.com.

About Borletti Group

Borletti Group is a private investment group founded by Maurizio Borletti and Paolo De Spirt, with offices in London and Luxembourg. The group invests globally in companies and brands in the retail, lifestyle, and consumer goods sectors. The announcement states that Borletti Group adopts an entrepreneurial and proactive approach to provide long-term capital, operational expertise, and a global network for its portfolio companies, and works closely with management teams to drive growth and value creation. For more information, please visit borlettigroup.com.

*Calculated based on the total capital raised by H.I.G, Capital and their related parties.*

Contact Information:

Raffaele Legnani, Managing Director, [ email protected ]
Giovanni Guglielmi, Managing Director, [ email protected ]
H.I.G. European Capital Partners Italia S. r.l.
Via Dei Mercanti 12
2012 Milan, Italy
Telephone: +39 02 45 37 5200
hig.com

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